PZU Group is a largest insurance company in Poland. In 2012' a rebranding PZU was implemented and in consequence there was huge amount of marketing and internal corporate materials to redesign. As a very experienced interactive agency we were invited to this project. We redesigned a lot of multimedia and e-learning presentations.
Comparing these former and new trade presentations for agriculture market, we can see, that rebranding means much more than changing a logo. The client achieved upgraded, consistent materials in accordance with a new corporate identity.